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ROSETTA ROASTERY

Rosetta Roastery was founded by Jono Le Feuvre, Rob Cowles & Jeff van Aswegen. At the turn of the century, the three young men shared a digs, and subsequently formed the band Citizen Kane; arguably the finest left-handed, dyslexic, neo-marxist African Nu Metal band to ever perform a cover of Deftones’ ‘Be Quiet & Drive’. Those were magical times.

When it became obvious that the band wasn’t going to make it, they turned to their next shared passion – specialty coffee – as the avenue through which they would very slowly stick it to the man. While Jeff eventually moved on to pursue things like “life goals”, “profit” and “financial sustainability”, Rob and Jono knew they didn’t need those superficial capitalist trappings to feel fulfilled. And so it is that, to this day, they still wile their days away, conjuring new ways to source, roast, grind, brew, and pontificate about the beverage that we all love so much.

When the intrepid duo discovered they were in fact not immune to their dearth of cash flow and business strategy, they were joined by Ian “The Uncle” Scott, who came on board as co-owner and source of all wisdom and truth.

By sourcing and curating a range of single-origin coffees from the most celebrated growing regions from around the world, Rosetta Roastery offers each client the opportunity to experience the most exciting expressions of terroir, seed type, and processing from producers on the forefront of specialty coffee. They are not about one-size-fits-all house blends, but instead encourage customers to enjoy the variety of coffees they offer, as they would a seasonal food menu.

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SHANNEN MACKAY

Shannen MacKay, previously a pasty chef under Luke Dale Roberts, and later at Jason’s Bakery, has been with Rosetta Roastery since 2019.

Shannen was first introduced to the world of coffee, and the vastness of the industry upon her visits to the Rosetta cafe. Her intrigue with Rosetta made her persistent to join the roastery, despite it being at capacity at the time. After three months of interviews with Jono and Rob, in-depth training modules with Tim and behind the bar experience with the crew, she could proudly call herself a barista of Rosetta, and the rest is history.

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